Adele - 30/Easy on Me

[missionman]

25 sold close to 6M WW in week 1. So 3M could be right.

30 will sell a lot less but will still be a huge seller
If i remember correctly 25 solds about 30% less than 21 (but streamed even more, so could have closed the gap a bit)

21 = streamed 11.5B times
25 = streamed 12.5B times

so, if 30 sells 30% less than 25 it will sell around 16M copies in the end

Wow. I read she’s on course for about 850k in the US this week. If that’s right, it’s a massive drop.

[mach2000]

16 million after 1st week?

No 16M in total

If 30 is gonna sell 30% less (which would be amazing considering it's 5 years later) it should sell around 4M WW in week 1
It seems this won't happen with a 1M predicton in the US and a 250 to 300K prediction in the UK (i think) - (UK's frst week sales for 25 were 803K)

That's a 60% drop in both the UK and the USA

So 40% of 6M is 2.4M WW first week sales
Goal would have been 70% of 6M = 4.2M

a 60% drop would mean WW album sales of around 8.5M (still pretty amazing)

[Matija]

Maybe they're already counting streaming.
The album is probably at 350M / 400M streams at the moment?

Easy on me is close to 1 billion

Easy On Me is on 311M streams on spotify!!! Where did you get those 1B from?? 🙈🙈

[mach2000]

Easy On Me is on 311M streams on spotify!!! Where did you get those 1B from?? 

Spotify counts for 1/3rd of all streaming services.
The video is already at 172M so Video and Spotify alone is close to 500M

[mach2000]

Easy On Me is on 311M streams on spotify!!! Where did you get those 1B from?? 

This is from 2020 (Spotify once was over 40%)

[mach2000]

30 is now the best selling album of 2021 in the US after 3 days of sales

[missionman]

30 is now the best selling album of 2021 in the US after 3 days of sales

Good going but I wonder if the record company expected better.

[mach2000]

Good going but I wonder if the record company expected better.

I think they didn't expect sales of 25. They surely follow everything that happens and see that sales just aren't as big anymore. They probably didn't expect a 60% drop tho.
50% seems the norm these days

[jane_wielden]

I watched the ITV audience she does come across very nice and funny. I think it highlights her audience loves the more upbeat stuff.

She's lovely but her songs are dull. I was hoping with this album she would do a Mariah and start releasing upbeat songs to save us all from the dreary ballads but she has released another album that sounds just like her last three. Even Celine Dion has the good sense to mix things up a bit so we don't all fall alseep or commit seppuku by track three.

[missionman]

261k first week sales. That seems very low.